ethical blogging

blog advertising is not a new concept.

since google brought hit the market with a bang and since it started paying webmasters money for including [and then getting them to be clicked] the [relevant or not is another topic for debate] ads in their websites and then since blogs become a rage and google let bloggers include the adsense into their blogs and make money off them, the advertising for products for which they feel positive or not has been there.

what i don't understand is why are there cries for ethics. which websites do really review the practices of the people or businesses they endorse on their websites. or which big celebrities review the products they endorse. so why flog a poor blogger about writing about a product and make $5 [an hypothetical estimate] off it. but then yes, blogging close to personal and a bit far from commercial.

anyways, i am watching the debate and enjoying it :)